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Published 09:30 27 Jul 2018 BST
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Courtesy of PUMA, the shirt is mint green with a navy trim - something you'll all be aware of having used your eyes. What's probably not as obvious is that the shirt is also a nod to the club's history.
https://twitter.com/Arsenal/status/1022745905752096770
Featuring a W-shaped print across its chest, the shirt acknowledges the formation introduced by legendary manager Herbert Chapman.
https://twitter.com/pumafootball/status/1022745958742933504
Chapman famously deployed a 'WM' system and Arsenal's new away shirt for the new season also features an 'M' graphic.
Lovely stuff.
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