These bizarre baby blankets are going down a treat in the U.S.A

They take their football seriously in America. Too seriously, some would say.

Notre Dame are facing Ohio State University in the Fiesta Bowl, later today, and one hospital is getting 1,000% behind their team. In support of 'The Buckeyes', the Wexner Medical Center [sic] at the university have kitted out all new born babies in 'Beat the Irish' blankets. The 'Irish', of course, refers to Notre Dame's nickname of The Fighting Irish. The latest baby swaddles follow on from the raging success of the 'Beat Michigan' edition six years ago.